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How Relive Health got half its Google leads to book.

Relive Health is a national wellness franchise offering hormone therapy, medical weight loss, IV therapy and aesthetics. Our job was to show that Google search could fill the schedule at one of its clinics. It did, and we launched the same setup at a second Relive clinic.

ClientRelive Health
ClinicsTwo Relive Health locations
ServicesGoogle Ads, landing pages, tracking
51%of Google leads booked an appointmentIn the best week. 46–51% across a full month.
21booked patients in a single weekFrom 41 Google leads, in the same week.
−53%cost per lead, on 25% less spendThat week vs the week before.
11 daysfrom audit to live campaigns

Leads and bookings are the clinic’s own CRM figures for Google paid search.

The brief

Month one was a trial: show that Google search could produce booked consultations, and measure them honestly.

Relive already ran a much larger paid social program with another agency. We got a modest first-month Google budget and one question from the owners: will search bring in patients who book? If the numbers held up, we’d earn a bigger role.

01

Prove it fast

One month and a modest budget, compared side by side with a far bigger paid social program.

02

Leads nobody could trust

The account we inherited had misconfigured conversion goals and broken form redirects, so no one knew what was working.

03

One page for everything

Ads sent every search to one franchise location page, whatever treatment the person had searched for.

04

Strict rules for health ads

Several treatments are restricted on Google. On a brand-new account, one policy mistake could have ended the trial.

Landing pages

One landing page per service.

Someone searching for IV therapy lands on the IV therapy page. Each page leads with its offer, puts the booking form first on phones and follows Google’s health advertising rules.

30+landing pages across two clinics
1page per service and offer
Form firston phones, with tap-to-call
Relive Health IV therapy landing page, First clinic
Hover to scroll the page
IV therapy landing page on a phone
First clinic

IV therapy

  • Leads with a clear new-client offer
  • The clinic’s own photography and video
  • Booking form first on phones
View the live page
Why it worked

The path from search to booking.

1The search“iv therapy near me”
2The adMatched to the treatment and the offer
3The pageOne service and offer, form first
4The bookingTracked through to the clinic’s CRM

Message match

The ad, the page and the offer repeat what the person searched for.

Mobile-first booking

Most searches happen on phones, so the form comes first, with tap-to-call.

Verified tracking

Form leads and qualified calls counted, then checked against the clinic’s CRM.

Compliance built in

Copy written within Google’s health policies, so the account never put the trial at risk.

51%of Google leads booked
46–51% across a full month
Spotlight

Our best week.

More leads, more bookings and a lower cost per lead than the week before, on 25% less spend.

41Google leads
21booked appointments
$61cost per lead
$120cost per booked patient
Video

Filmed at Relive.

Relive’s own footage, cut for each page and ad placement and kept within Google’s rules.

IV therapy
Inside the clinic
The IV lounge
Med spa
Imagery

Relive’s photography, used across the pages.

Patients relaxing in the IV lounge while a nurse prepares a drip
A Relive provider in the clinic
A consultation with a Relive provider
A provider reviewing a skin analysis with a patient
The Relive front desk
An injector assessing a patient
An esthetician performing a facial treatment
The Relive Health clinic storefront
The Relive IV lounge

Photography: Relive Health

What we delivered
  • Google Ads
  • Landing pages
  • Conversion tracking
  • Competitor research
  • Weekly reporting
  • Client dashboard
Next case studyPT of the City36% lower cost per call or booking request for nine New York physical therapy clinicsRead the case study

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