+71% clicks from Google search on Circle Care Clinic’s new website
Your website, content and Google listings stay in your name.
dermatologist near me
YYour Clinicyourclinic.com › dermatologyDermatology in Midtown | Your Clinic
Skin checks, eczema and acne care for adults and children. Same-week appointments with our dermatologists.
Our dermatologistsChildren’s skin careBook online
Appointment requestFrom your dermatology page
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We’ve worked with 200+ healthcare brands across three continents
Our approach
Most patients start with a search. We give Google a fast site with a clear page for each treatment, doctor and location, then add articles your clinicians review each month.
What’s included
From the first fix to the monthly report.
Technical SEO
Speed, indexing, redirects and structured data. Audits every few months, with the fixes made on your site.
A page for each search
A keyword map that gives each treatment, condition and location its own page.
Doctor profiles
Qualifications, specialties and languages for each clinician, linked to the treatments they offer.
Google Business Profiles
Categories, services, photos, posts and review replies for each location.
Articles
Researched and written by us, reviewed by your clinicians and linked to your treatment pages.
Reporting
Search Console clicks, rankings, Maps positions, calls and inquiries in one monthly report.
Google ranks pages, so each search a patient might make needs a clear page to land on. We map searches to pages, write or rewrite them with your team, and mark them up so Google knows what each one covers.
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MedicalWebPage and FAQ structured data
Treatment page
The specialist who leads it, named on the first screen
Diagnosis and options explained, leading to a consultation
Linked to its specialty and to the doctor’s profile
In the phoneCircle Care ClinicOne of 31 treatment pages on the website we launched.See the case study
31treatment pages
23doctor profiles
3location pages, one for each clinic
41pages with FAQ structured data
Circle Care Clinic’s new website, with structured data added after launch.
Technical SEO
A fast site Google can read.
Google has to reach, load and understand a page before it can rank it. We audit the site, fix what slows it down or confuses Google, and check again every few months.
Speed on phones
Lighter images, fonts and code, measured with Google’s own speed data.
Indexing
Sitemaps, canonical tags and Search Console checks, so the right pages are in Google.
Redirects
Old addresses sent to their new pages in one step, so links and rankings carry over.
Structured data
Clinic, doctor, FAQ and page markup that tells Google who you are and what each page covers.
Titles and descriptions
Written for the search each page answers, within your market’s advertising rules.
Images
Compressed for phones, with alt text that describes them.
New website
Home page load time on phones
BeforeOld site7.0s
AfterNew site2.0s
Largest Contentful Paint from Google’s field data for real visitors.
82old addresses redirected in one step
41pages with FAQ structured data
3clinics marked up and matched to their Google listings
For searches like “dermatologist near me”, Google shows a map above the website results. Your Google Business Profile decides much of where you appear, so we manage it for each location.
Categories and services
The right main category, with each treatment listed as a service.
Photos and posts
Recent photos of the clinic and team, and posts for news and offers.
Reviews
An easy way for patients to leave a review, and a reply to each one.
Consistent details
Name, address and phone matched across your site, Google and health directories.
Several locations?
Each clinic gets its own Google listing, its own location page and its own line in the report, so you can see which ones need attention.
Positions in Google Maps from DataForSEO checks. RESYNC already led these results when we started its SEO.
Articles
Articles your clinicians sign off.
Patients read before they book, and Google looks for medical expertise on health pages. Our pipeline handles the research and first draft, an editor shapes it to your clinic, and one of your clinicians reviews it before it goes live.
Sequoia: articles we published and Search Console for one month. Circle Care: DataForSEO check. Verita: Search Console, 91 days before and after our technical work.
AI search
Ready for patients who ask AI.
More patients now ask ChatGPT, Gemini or Google’s AI Overviews where to go. These tools draw on pages they can read and trust, so we give them clear answers, consistent details and structured data to work from.
Where can my child see a dermatologist for eczema near me?
AI answer
Pediatric dermatologists treat eczema in children and can suggest creams, bathing routines and ways to avoid triggers.1Your Clinic in Midtown has dermatologists who see children, with appointments most weekdays.2It’s on Main Street and open until 6 pm.3Parents mention short waits and clear explanations.4
1yourclinic.comEczema in children: a guide for parents2yourclinic.comPediatric dermatology3Google MapsYour Clinic, Midtown4Google reviewsYour Clinic
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No one can promise what an AI tool will say, and answers change from one search to the next. We check that AI crawlers can reach your site, look at which searches show an AI Overview and whether it cites you, and count visits from ChatGPT and other AI tools.
Another agency handled Sequoia Clinic’s link building until recently, and we now run all of its SEO. Verita’s windows fall in different seasons, so part of its change may be seasonal.
Search Console
Climbing, search by search.
Average position on Google for searches each site appears for, from Search Console. Page one is positions 1 to 10.
Google Search Console, two calendar months, two months apart. “New” means no impressions in the first month. Impressions are for the later month. Another agency handled link building until recently.
Technical fixes can show within weeks. New pages often take two or three months to settle, and competitive searches can take most of a year.
1Weeks 1–4
Audit and fix
A crawl, speed tests and a Search Console review, then fixes to speed, indexing, redirects and structured data.
2Months 1–3
Pages and listings
New and rewritten pages for treatments, doctors and locations, and each Google Business Profile brought up to date.
3Months 3–12
Articles and reviews
New articles each month, more reviews and mentions on trusted sites. Competitive searches usually move over this period.
4Each month
Report
Clicks, rankings, Maps positions, calls and inquiries, with the plan for the month ahead.
SEO and Google Ads
Ads for now, organic search for later.
Google Ads brings inquiries within weeks, while SEO takes months to build. We run both from one plan: ads cover the searches you don’t rank for yet, and as organic search grows, it brings in patients you don’t pay per click for.
SEO, local & AI search
Builds over months and keeps working.
Treatment, doctor and location pages
Google Maps for each clinic
Articles that answer patients’ questions
Clear details for AI answers
Google Ads
Brings inquiries within weeks.
Searches you don’t rank for yet
New treatments and openings
Busy seasons, when you want more bookings
Testing which searches turn into patients
Inquiries from Google AdsFrom organic search and MapsIllustrative
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Months 1 to 12. How the mix can shift as pages and listings start to rank, with ad budget moved to the searches organic doesn’t cover yet.
Technical fixes can show in Search Console within a few weeks. New pages usually take two to three months to settle, and competitive treatment searches can take six to twelve months. We report each month, so you can see which searches are moving.
Let’s look at where you rank today.
A 30-minute call with one of our team
Where you show on Google and Maps for your main treatments
A clear recommendation, with no obligation
+71%clicks from Google search on Circle Care Clinic’s new website