Known and booked before you open.

Marketing for clinics opening soon, and clinics relaunching under a new name. We build the brand and website with you, then fill a waitlist before the doors open.

  • Naming, brand and website, if you need them
  • A Google listing and tracking before you open
  • A waitlist with first pick of opening week
  • Launch campaigns, then budget moved to what books
Countdown to opening
Illustrative
Opening in42days
Name and brandApproved
WebsiteLive
Google listingShows opening date
TrackingTested
Waitlist86 sign-ups
Launch campaignsReady to switch on
117Google Ads inquiries in a month, for a clinic we named and brandedSequoia Clinic

We’ve worked with 200+ healthcare brands across three continents

Relive HealthValiant ClinicIV BirdThe Elixir ClinicPT of the CityRESYNCDr. Jinah YooRevere ClinicsMontrose LondonDr. Barbara SturmVerita HealthLondon Real SkinCircle Care ClinicSequoia ClinicThe Wellness LabVero HealthShookraLifecoreLilac Medical CentreMLEEOMICS Precision HealthSunlightenZieda ClinicDosiDr. Gehad MasriYugen CareAdvanced Hair ClinicsInstitute for Healthier Living Abu DhabiVILondon Skin & Hair ClinicGrand European ClinicPeak ChiropracticTruCare ClinicsCREO ClinicCity ClinicsDermamina
Your countdown

Start with your opening date.

Pick how far away opening day is, and whether you have a brand yet. The plan shows what we’d do and when, and what changes when time is short.

Opening in
Your brand
Illustrative
Weeks to opening17
Waitlist runs8 weeks
Ready on opening day6 of 6

Doable from zero. The brand and website run on a shorter schedule, so names and designs need decisions within days.

Name and brandWeeks 17 to 12 before opening

A shorter run: the name and a core identity first, so the website and waitlist can start. The full guide can follow after opening.

Illustrative. A typical order of work, not a forecast. Timings depend on your fit-out, licensing and how long Google takes to verify a new listing.

Your brand

A name and a look people remember.

We name and brand new clinics, then carry the brand into the website, the listing, signage, uniforms and the first ads, so patients meet the same clinic wherever they find you.

The Sequoia Clinic emblem, a gold tree-ring mark, above the wordmark on Sequoia Green
NameSequoia Clinic, formerly Sorbet Polyclinic
The Sequoia Clinic car parked outside a white villa
In useHome-visit car
A green IV bag cover printed with the Sequoia Clinic wordmark
In useIV bag covers
The Sequoia Clinic home page on a phone
Websitesequoiaclinic.ae, designed and built in Webflow
ColorsFive colors from the brand guide
Type specimen from the brand guide: “Your future self will thank you.” in Freight Display, with key words in gold italics
TypeFreight Display, with key words in gold italics
The gold emblem embroidered on a practitioner’s black uniform
In useUniforms
Instagram template on Sequoia Green: “Health measured in decades.” with a request appointment button
SocialInstagram kit
From a new name to 65% more inquiries in a month.Sequoia Clinic case study

Sequoia Clinic. Inquiries are Google Ads conversions: WhatsApp taps and form submissions after an ad click.

Naming

A shortlist of names, each with the story behind it, with a web address and Instagram handle to match.

Identity

Logo, colors, type and a guide your team and suppliers can follow, from the sign above the door to uniforms.

Photos and video

A shoot once the fit-out is finished, so your website and first ads show your own rooms and team.

Website

Treatment pages, booking and tracking, ready before you open, with a landing page for each campaign.

We built verohealth.ae for a home healthcare service in Dubai, with online payments.
More on brand, photo, social and websites
Before opening

A waitlist before the doors open.

From about two months out, campaigns near the clinic invite people to join a waitlist. Each sign-up gets a text, and people on the list get first pick of opening-week appointments.

An opening page

Your opening date, treatments and team, with the waitlist form first on phones.

Launch offers

A founding-member offer or opening-week price, worded to the rules in your market.

Social before opening

Posts from the fit-out, the team and the treatments, so the account isn’t empty on day one.

Neighbors and partners

Local businesses, gyms and referrers told about the opening, with a reason to send people your way.

Your new clinicText messagesIllustrative
Joined the waitlist · 8:14 pm

Thanks for joining! We open on the 4th. People on the waitlist get first pick of opening week, plus the founding-member offer.

8:15 pm

Lovely. Could I do Saturday morning?

8:31 pm

Saturday at 10 am is yours. We’ll send a reminder the day before.

9:02 am

Perfect, see you then

9:06 am
Booked · Opening week, Sat 10 am
8 weeks outWaitlist opens
6 weeks outFounding-member offer
2 weeks outFirst pick of opening week
Opening dayCampaigns switch to “now open”
Week 2First review requests
Working with you

A weekly update while you get the clinic ready.

You have one point of contact for the launch. Designs, pages and ads come to you for approval, and the domain and accounts are in your name from the start.

A month before opening
Weekly updateMonthly reviewYour approval
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Mon 1

Weekly update

One email a week, no login. Before opening it leads with waitlist sign-ups and what’s ready. After opening, with inquiries, bookings and cost per booking.

Berkeley HealthWeekly update · Mon 1

64 people on the waitlist, 15 of them this week. Instagram sign-ups cost less than search, so we moved some budget across.

SourceNewTotalInstagram938Google search419Website and listing27
Tracking intact
Illustrative

One point of contact

Someone who knows your plans, your opening date and your team.

You approve the plan

Before anything is spent or published.

Founder-led

Our founders stay close to the work, from the first call to opening week.

You own it

Domain, brand files, ad accounts and data stay in your name.

Opening day and after

Open, then follow what books.

Tracking counts from the first inquiry, so within a few weeks the numbers show which treatments and channels book, and budget moves there.

Days1–7

Opening week

  • Campaigns switch to “now open” on search, Maps and Instagram
  • The waitlist booked into opening week first
  • Review requests after the first visits
  • Spend and inquiries checked daily
Days8–45

Learn what books

  • Budget moved toward the treatments that book
  • New photos and video from the open clinic
  • Listing posts and replies to the first reviews
  • Weekly update in inquiries, bookings and cost per booking
Days46–90

Settle in

  • Offers moved to the quieter days
  • Pages for the treatments people ask about most
  • Rebooking and recall with your front desk
  • 90-day review and a plan for the next quarter
Relive Health’s second clinic went live five days after contracts, on the first clinic’s setup: 9 campaigns, 301 keywords and 16 landing pages.Relive Health
How we work, in full

Ads and pages follow Google, Meta and local health advertising rules in the US, the UK and the UAE. For US clinics we’re happy to sign a BAA where the work needs one.

Patient privacy
Questions

What founders ask us.

Ask us on a call

Ideally four to six months before opening if you need a name and brand, and two to three months if you have one. Less time can still work: the plan above shows what moves when it’s short.

Tell us about your opening.

  • A 30-minute call on your opening date and what’s ready so far
  • If there’s a fit, a written launch plan follows

Step 1 of 3

What do you want to grow?

Pick any that apply.